Ljudbok: A Macat Analysis of Theodore Levitt's Marketing Myopia

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Ljudboken A Macat Analysis of Theodore Levitt's Marketing Myopia
Titel: A Macat Analysis of Theodore Levitt's Marketing Myopia
ISBN: 9781912282913

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... 1960 article “Marketing Myopia” established him as a world-famous business figure and led to him being dubbed “the father of modern marketing.” At ... → lyssna gratis på ljudboken här


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